Drew Barrymore Launches Flower Eyewear Collection

It seems Drew Barrymore is taking a page from James Franco’s book and becoming a jack-of-all-trades—and we’re not complaining. After launching her own cosmetics brand, Flower (named after her production company, Flower Films), in 2013, Barrymore has progressed beyond being a beauty mogul, and today expanded into yet another category: a line of sunglasses and optical lenses. With the same promise as her beauty line, the collection (appropriately named Flower Eyewear) sells at an affordable price point ($39 to $88) and sources the same materials as luxury brands.

FLOWER Beauty founder, Drew Barrymore, has continued her brand promise of “prestige at mass” by offering a selection of 36 prescription and sun frames at over 2,750 Walmart Vision Centers across the United States.

“You’re already beautiful, now let’s play”

– Drew Barrymore, Creator/Designer

The colorful, funky, and quintessentially Drew range (pictured above) includes 36 perscription and sunglass frames, in updated cat-eye, aviator, and retro rectangular shapes, with details like eyebrow-accentuating slopes on the upper edges to emphasize certain makeup elements (read: her plethora of eye shadows). “Eyewear to me is similar to beauty because it is a part of a woman’s expression of who she is,” Barrymore tells InStyle. “It’s a confidence builder and should make them feel beautiful.” Here’s to those of us who will always feel more confident under the guise of sunglasses.